![]() ![]() Projected media produce color by projecting light onto a reflective surface. This distinction is blurred when working with digital technology where production environments and product often move fluidly between these media types.Īdditive color theory is used when different colored lights are being projected on top of each other. Whether a color is being determined by the light source being reflected or the surface reflecting it makes a significant difference in the way colors interact with one another. In this system, primary colors are chosen by dividing up the visible spectrum into thirds and making each third a primary. Understood in this way, color can be represented as a ratio of amounts of primary color mixed together. A lighter color (made by adding white to it) is called a tint, while a darker color (made by adding black) is called a shade.Ī more quantifiable approach to color theory is to think about color as the result of light reflecting off a surface. They are used to lighten or darken a color.
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